I scale businessesinto exit-ready,investable companies.
I build growth engines for PE-backed and high-growth companies. Fast growth, strong unit economics. Now doing it at Playbook.
What I work on.
Demand generation
Paid, organic, and partner channels run as one system, forecast and judged on revenue, not leads.
Search, classic and AI
Buyers research in Google and in AI answers. I make sure the brand shows up in both.
Exit-ready growth
Fast growth that improves unit economics, with the metrics and story PE and strategic buyers look for.
Track record.
Leading growth and GTM at a creator marketplace for fitness and wellness.
Joined at under $1M ARR and rose to Director of Demand Generation. Part of the core team that grew the bootstrapped business to $35M+ ARR and through PSG's $150M growth round in 2025.
Watch & listen.
Conversations on demand gen, search, and subscription growth.
Let's talk.
Happy to compare notes with founders, operators, and investors on growth. LinkedIn or email is fastest.